"Everything is about selling. This book is not just for a salesperson or someone in marketing but for everyone! Whether you are aware of it or not, you are selling something all the time."
~ Ravi Chopara
Chairman and Managing Director, Piaggio Vehicles Private limated
"After a long time a management book which I had to finish reading at one go. The last one I remember with such a narrative and yet with some deeply felt and held concepts is The Goal. Every manager, and not only sales people, would find profound meaning in the six concepts!"
~ Sabyasachi B
ED - Marketing and HR, Phillips Carbon Black Limited
"A fresh perspective on selling after a long time and that too free from absolutely any management jargon. Easy reading that can be used as a ready reckoner by any sales person to become a best seller."
~ Nitin Nabar
ED & President(Chemicals), Godrej Industries Limited
"I liked the way concepts have been brought out and discussed by the use of real life characters... Unlike some management books which tend to dwell too much on theory."
~ Anil Kulkarni
Business Director, JK Helene Curtis
"The learnings are as applicable to a salesperson, as they are to anybody required to create influence on others. The book narrates very practical and basic aspects which are relevant. The story is interestingly narrated."
~ Vipul Upadhyay
General Manager, Sales Training, Alembic Pharmaceuticals
Everything is about selling